Gameday Gear

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  • Georgia Till I Die Hat | Red

    Georgia Till I Die Hat | Red

    Georgia Till I Die Hat | Red

    Peach State Pride

    $34.00
  • Jessica Clear Crossbody Jen & Co - RED

    Jessica Clear Crossbody

    Jessica Clear Crossbody

    Jen & Co

    $50.00
  • Women’s Tourist Sunglasses Z Supply - BTG BROWN

    Women's Tourist Sunglasses

    Women's Tourist Sunglasses

    Z Supply

    $39.00
  • Men’s Georgia Remmy Lightweight Performance Hoodie

    Men's Georgia Remmy Lightweight Performance Hoodie

    Men's Georgia Remmy Lightweight Performance Hoodie

    Johnnie-O

    $158.00
  • Women’s The Mallory Mockneck Georgia Gingham SCARLET & GOLD

    Women's The Mallory Mockneck Georgia Gingham

    Women's The Mallory Mockneck Georgia Gingham

    SCARLET & GOLD

    $98.00
  • Georgia Bulldogs Clean Up Hat | Camo ’47 Brand

    Georgia Bulldogs Clean Up Hat | Camo

    Georgia Bulldogs Clean Up Hat | Camo

    '47 Brand

    $38.00
  • Athens Comfort Colors Short Sleeve Tee High Country

    Athens Comfort Colors Short Sleeve Tee

    Athens Comfort Colors Short Sleeve Tee

    High Country Outfitters

    $24.95
  • Women’s The Stadium Sequin Crewneck Stewart Simmons

    Women's The Stadium Sequin Crewneck

    Women's The Stadium Sequin Crewneck

    Stewart Simmons

    $125.00
  • Athens Rope Hat - White with Black High Country Outfitters

    Athens Rope Hat - White with Black Rope

    Athens Rope Hat - White with Black Rope

    High Country Outfitters

    $34.99
  • Women’s Villa Polarized Sunglasses Z Supply - OVG OLIVE

    Women's Villa Polarized Sunglasses

    Women's Villa Polarized Sunglasses

    Z Supply

    $39.00
  • Men’s UGA Sully Quarter Zip Pullover johnnie-O - HEATHER

    Men's UGA Sully Quarter Zip Pullover

    Men's UGA Sully Quarter Zip Pullover

    Johnnie-O

    $158.00
  • Women’s Coastal Pant Left on Friday - STRIPE|SWEET CHILI
    Sale

    Women's Coastal Pant

    Women's Coastal Pant

    Left on Friday

    $64.95 $160.00
  • Women’s Hideaway Z Supply - SWG SWEET TEA - GRADIENT

    Women's Hideaway

    Women's Hideaway

    Z Supply

    $39.00
  • Women’s The Tailgate Twill Mini Skirt Stewart Simmons

    Women's The Tailgate Twill Logo Jacket

    Women's The Tailgate Twill Logo Jacket

    Stewart Simmons

    $180.00
  • Women's The Legacy Fleece Crewneck

    Women's The Legacy Fleece Crewneck

    Women's The Legacy Fleece Crewneck

    Stewart Simmons

    $90.00
  • Boys’ Lyndonn UGA johnnie-O - 4GA-STANDING DAWG|RED1 / 4

    Boys' Lyndonn UGA

    Boys' Lyndonn UGA

    Johnnie-O

    $85.00
  • Tailgate Check Twilly
    New

    Tailgate Check Twilly

    Tailgate Check Twilly

    DALLIS FOSHEE

    $34.00
  • Women’s Brooklyn L26 Back 70 - MILK / 36

    Women's Brooklyn L26

    Women's Brooklyn L26

    Back 70

    $179.00
  • Tailgate Check Scarf in Red & Black
    New

    Tailgate Check Scarf in Red & Black

    Tailgate Check Scarf in Red & Black

    DALLIS FOSHEE

    $58.00
  • Women's The Overtime Off-Shoulder Sweatshirt
    New

    Women's The Overtime Off-Shoulder Sweatshirt

    Women's The Overtime Off-Shoulder Sweatshirt

    Stewart Simmons

    $80.00
  • Women’s The Madi Classic Mockneck Georgia Applique SCARLET

    Women's The Madi Classic Mockneck Georgia Applique

    Women's The Madi Classic Mockneck Georgia Applique

    SCARLET & GOLD

    $98.00
  • OG Collegiate - How ’Bout Them Dawgs Goodr

    OG Collegiate - How 'Bout Them Dawgs

    OG Collegiate - How 'Bout Them Dawgs

    Goodr

    $40.00
  • Women's Sarah Shorty

    Women's Sarah Shorty

    Women's Sarah Shorty

    GAMEDAY BOOTS

    $280.00
  • Georgia Bulldogs Hitch Hat White ’47 Brand

    Georgia Bulldogs Hitch Hat White

    Georgia Bulldogs Hitch Hat White

    '47 Brand

    $42.00

Gear Up for Game Day

Show your Georgia pride with our curated selection of UGA-branded gear and merchandise. From tailgate essentials to everyday fan favorites, every piece is built for the die-hard Bulldog fan.

  • Officially licensed UGA merchandise
  • Apparel, accessories, and gear for every occasion
  • Premium quality from brands you trust